Starting in April, Twitter will start charging a fee per month to Twitter users who to keep that verified status.
According to CBS News, Twitter used to have to request verification for approval; the company would approve the request to authentic, notable, and active profiles and they had to meet the criteria of being a government figure or entity, entertainer, athlete, company, activist, content creator, news organization or journalist.
Verification could be snagged away if policies were violated or if a person changed their name handle and inactive.
Twitter stated that they would "begin winding down our legacy verification program," and only accounts that actively subscribe to Twitter's new Blue verification program.
Twitter Blue will allow their subscribers to maintain their blue checks.
Twitter users who received a blue check mark under the old program will lose it unless they subscribe.
Accounts that don't follow Twitter policies are also at risk of losing the check mark under the subscription program.