iHeartRadio’s SoCal Fire Relief
iHeartMedia Los Angeles is joining together as one to help our local community impacted by the massive wildfires. Our objective is to help raise funds and awareness for the American Red Cross, the Humane Society and Fire Fighters Associations. We hope to provide resources for the people and animals in Southern California affected by the fires and get them access to critical resources. #iHeartSoCal
The iHeartRadio So Cal Fire Relief Project will launch Wednesday, December 13th, when selected iHeartRadio stations based in Los Angeles will broadcast live from four Westfield locations from 6:00 a.m. PST to 9:00 p.m. PST. iHeartMedia Los Angeles’ on-air personalities including Ellen K (KOST), Valentine in the Morning (104.3 MYFM), Gary and Shannon (KFI AM 640), Vic The Brick Jacobs (AM 570 LA Sports), DJ A Oh (REAL 92.3), Sisanie (KIIS FM), Andy Harms (Alt 98.7) and more, will encourage local listeners to participate in the fundraising drive by making donations at one of the following locations. All of the donations will be distributed through three local organizations including the American Red Cross, The Humane Society of Ventura County and the Los Angeles Fire Department Foundation.
The live broadcast and donation drop-off locations are:
Westfield Century City
102.7 KIIS FM and KOST 103.5 broadcasting live
10250 Santa Monica Blvd, Los Angeles, CA 90067
The Village at Westfield Topanga
REAL 92.3 and 104.3 MYFM broadcasting live
6600 Topanga Canyon Blvd, Canoga Park, CA 91303
Westfield Fashion Square
Alt 98.7 and KLAC AM 570 broadcasting live
14006 Riverside Dr, Sherman Oaks, CA 91423
Westfield Valencia Town Center
KFI AM 640 broadcasting live
24201 West Valencia Blvd, Valencia, CA 91355
Each Westfield mall’s retailers will offer promotions and giveaways to thank donors for their generosity. Listen to the designated iHeartRadio stations indicated above for more information on the offers at each location.
Additionally, participants can donate to The iHeartRadio SoCal Fire Relief Project online, and participate in an auction for items donated by some of today’s hottest artists and athletes to raise money for the fire victims, by visiting www.iheartsocal.com, key word “Fire”. Donated items up for bid include: Guitars autographed by Taylor Swift, Demi Lovato, Red Hot Chili Peppers and Cage The Elephant, autographed merchandise and posters from Muse, Metallica and Black Keys, a backstage meetings with DJ Khaled and Fallout Boy during their upcoming US Tours, suite tickets at an LA Dodgers home game, plus the chance to watch batting practice from the field and MORE! This on line portal will be active for donations and bids through December 30th.
“It is at times like this when our radio stations truly embrace our commitment to serve the communities in which we live and work. iHeartMedia LA will remain dedicated to helping the families affected by this natural disaster.” said Kevin LeGrett, Division President for iHeartMedia Southern California Market.
“A strong commitment to the communities we serve is at the core of what Westfield stands for,” said Heather Vandenberghe, Westfield’s Chief Marketing Officer in the United States. “We are honored to partner with iHeartMedia on this effort and to make our local malls available so that the community can come together in support of the victims and first responders of the wildfires.“
iHeartMedia Los Angeles is the leading media outlet in the Los Angeles market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, the leading all-in-one streaming music and live radio service – with more than 1.4 billion app downloads and 100 million registered users.
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