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'Bad Boys: Ride or Die' boosts Will Smith's comeback and the box office

Bad Boys: Ride or Die - Mexico City Red Carpet

Photo: Angel Delgado / Getty Images Entertainment / Getty Images

NEW YORK (AP) β€”Β β€œBad Boys: Ride or Die,” the fourth installment in the Will Smith-Martin Lawrence action comedy series, opened with an estimated $56 million in theaters over the weekend, handing Hollywood a much-needed summer hit and Smith his biggest success since he slapped Chris Rock at the Academy Awards.

Expectations were all over the map for β€œRide or Die” givenΒ the dismal moviegoing market thus far this summerΒ and Smith’s less certain box-office clout. In the end, though, the Sony Pictures release came in very close to, or slightly above, its tracking forecast.

β€œRide or Die,” produced by Jerry Bruckheimer and directed by Adil El Arbi and Bilall Fallah, is Smith’s first theatrical test sinceΒ his 2022 slap of RockΒ earned himΒ a 10-year Oscar ban. The β€œBad Boys” film was in development at the time and ultimately went forward with about a $100 million production budget.

Smith starred inΒ the Apple release β€œEmancipation,” but that film β€” released in late 2022 β€” was shot before the slap and received only a modest theatrical release before streaming.

This time around, Smith largely avoided soul-searching interviews looking back on the Oscars and instead went on a whistle-stop publicity tour of red carpets from Mexico to Saudi Arabia, where he attended what was billed as the country's first Hollywood premiere. The 55-year-old Smith, who for years was one of Hollywood's most bankable stars, appeared on β€œThe Tonight Show With Jimmy Fallon," the YouTube series β€œHot Ones" and on Friday, made a surprise appearance at a Los Angeles movie theater.

Given that β€œBad Boys” trailed May disappointments likeΒ β€œFuriosa: A Mad Max Saga” andΒ β€œThe Fall Guy” – both of which struggled to pop with ticket buyers despite very good reviews – the β€œRide or Die” opening counts as a critical weekend win for the movie business.

β€œThe fact that a movie overperformed is the best possible news,” said Paul Dergarabedian, senior media analyst for Comscore. β€œIt seems like all we’ve been doing over the past few weeks and almost since the beginning of the year, with a couple of exceptions, is try to figure out why seemingly well-marketed, well-reviewed movies have underperformed. This ignites the spark that the industry has been waiting for.”

β€œRide or Die” still didn’t quite manage to match the opening of the previous β€œBad Boys” film: 2020’s β€œBad Boys for Life.” That movie, released in January 2020, debuted with $62.5 million. After the pandemic shut down theaters, it was the highest grossing North American release of that year, with $204 million domestically.

β€œRide or Die” added $48.6 million internationally. Though reviews were mixed (64% on Rotten Tomatoes), audiences gave the film a high grade with an β€œA-” CinemaScore. Black moviegoers accounted for 44% of ticket buyers, the largest demographic.

In the film, which comes 29 years after the original, Smith and Lawrence reprise their roles as Miami detectives. The plot revolves around uncovering a scheme to frame their late police captain (Joe Pantoliano). In one of the movie's most notable scenes, Lawrence slaps Smith and calls him a β€œbad boy.”

Movie theaters will need a lot more than β€œBad Boys: Ride or Die,” though, to right the ship. Ticket sales are down 26% from last year and more than 40% below pre-pandemic totals, according to Comscore. A big test comes next weekend with the release of Pixar’s β€œInside Out 2.” After sending several Pixar releases straight to Disney+, the studio has vowed a lengthy, traditional theatrical rollout this time.

Last weekend’s top filmΒ β€œThe Garfield Movie,” slid to second place. Also from Sony, the family animated comedy collected $10 million in ticket sales over its third weekend, bringing its domestic gross to $68.6 million.

The weekend's other new wide release, β€œThe Watchers," failed to click with moviegoers. The horror film, directed by Ishana Night Shyamalan, daughter of M. Night Shyamalan, is about a stranded 28-year-old artist in Ireland. Following poor reviews, the Warner Bros. release grossed $7 million in 3,351 theaters.

That allowed β€œIf,” the Ryan Reynolds imaginary friend fantasy, to grab third place in its fourth weekend of release, bringing the Paramount Pictures cumulative domestic total to $93.5 million. Rounding out the top five was β€œKingdom of the Planet of the Apes,” which added $5.4 million in its fifth weekend of release. It has grossed $150 million domestically and $360 million worldwide.

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.

1. β€œBad Boys: Ride or Die,” $56 million.

2. ”The Garfield Movie," $10 million.

3. β€œIf,” $8 million.

4. β€œThe Watchers,” $7 million.

5. β€œKingdom of the Planet of the Apes,” $5.4 million.

6. β€œFuriosa: A Mad Max Saga,” $4.2 million.

7. β€œThe Fall Guy,” $2.7 million.

8. β€œLord of the Rings: The Fellowship of the Ring,” $2.4 million.

9. β€œLord of the Rings: The Two Towers,” $1.9 million.

10. β€œThe Strangers: Chapter 1,” $1.8 million.


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