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HOLLYWOOD (CNS) - ``You'' ended ``Squid Game's'' four-week streak atop the streaming ratings in the first full week its 10-episode third season was available on Netflix, according to figures released today by Nielsen.
Viewers spent 2.682 billion minutes watching the 30 episodes of the psychological thriller the week of Oct. 18-24, 38.4% more than the 1.938 billion minutes watched the previous week when its third season was available for three days.
``Squid Game'' was second, with viewers watching a combined 1.682 billion minutes of the English- and Korean-language versions of the nine-episode South Korean Netflix survival drama. This is the first week Nielsen included viewership for the Korean-language version.
Nielsen reported that 21% of the audience streamed the Korean version, with Asian viewers almost three times more likely to watch in Korean.
There were two programs in the latest top 10 that were not in the previous week's.
The first three days the 10-episode second season of ``Locke & Key'' was available lifted the Netflix supernatural horror drama to sixth, with 637 million minutes watched of its 20 episodes.
``In The Dark'' was seventh in the first full week its 13-episode was available on Netflix, with viewers spending 608 million minutes watching the 39 episodes of The CW police procedural crime drama.
``The Great British Baking Show'' and the 2005-20 CBS police procedural crime drama ``Criminal Minds'' dropped out of the top 10 after finishing ninth and 10th the previous week. Both stream on Netflix.
For the second consecutive week, all of the top 10 programs stream on Netflix. Nielsen also announces streaming viewership of Amazon Prime Video, Apple TV+, Disney+ and Hulu programming.
The top 10 consisted of five programs that originally aired on U.S. broadcast or cable networks; three original streaming series; ``You,'' whose first 10 episodes aired on Lifetime and next 20 streamed on Netflix; and ``CoComelon,'' the 15-episode 3D animated series of videos of traditional nursery rhymes and original children's songs that originated on YouTube.
The top 10 programs were ``You''; ``Squid Game''; ``Maid''; ``Shameless''; ``CoComelon''; ``Locke & Key''; ``In The Dark''; ``Seinfeld''; ``The Blacklist''; and ``NCIS.''
The figures reflect only television-set-related viewing, including such television-connected devices as Roku and Apple TV. Mobile-only viewing is not included in Nielsen's streaming measurement systems.
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