Billboards that look like license plates are popping up all over Los Angeles with a strong, scathing message about the city's housing crisis.
The signs, put up by the AIDS Healthcare Foundation, are of a California license plate with a shortened version of the word "gentrified".
Senior Director of Communications for the foundation, Ged Kenslea, says that new housing and the gentrifying of neighborhoods is adding to the homelessness crisis.
"What's happening is new construction that is being built is luxury construction. It is not solving the homelessness crisis that we are having here in L.A."
He adds that there needs to be a law that would make there be a certain number of affordable housing units in every new building.
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