Let's be honest, a lot of people sext and send photos they probably shouldn't to the wrong person.
Most of those people are teens who don't really understand the consequences of sending these pictures.
A Canadian advertising campaign is working to make the teens understand the ramifications of pressing send.
This campaign is a part of a larger program from the Children of the Street Society, a charity that is dedicated to:
"Preventing the sexual exploitation and human trafficking of children and youth in British Columbia through education strategies, public awareness initiatives, and family support."
A video and several ads are rolling out showing would be sexters what would happen if they were given a chance to re-think the text.
In one ad, a Terms and Conditions ad pops up telling the user;
"By sending this photo you agree to do as the recipient demands, including but not limited to sending more and more compromising photos."
In another ad, a pop up asks "Are you sure?"
"Are you sure you want to send this photo? Are you sure you can trust the recipient? Are you sure he is who he claims to be? Are you sure you want to give him something he can hold over your head for more personal and compromising images?"
A third ad tackles the idea of exactly how much you're sharing when you're allowing someone total access to a photo album.
"In addition, this will allow said recipient to hold these images over your head, threatening to share them with every single person you know. Sending this photo will give a complete stranger unlimited access to your most private moments."
The ads are set to appear in Vancouver transit shelters for four weeks. A video advertisement will run on television and online until September.